Follain Retail + Marketing Collateral

All copy written by Shelby Smith.



 
 

Enamel Pins

I took two of Follain’s most iconic visuals—the claw foot bathtub filled with sponges and the amber bottle of refillable soap—and hand-drew artwork that I had turned into enamel pins. The pins are sold in stores and look especially great attached to the age-old green cosmetic bag.

 
 

 
 
 

Marketing Email Program